Enabling businesses to deliver effective influencer marketing and social media campaigns is at the heart of what we do at One Roof Social. Pre-Covid, we ran a biannual summit to inform and refresh attendees on the latest developments and skills required to ensure they were at the top of their field. As we start to navigate a post-pandemic world, we are running a series of remote-learning workshops for brands, agents and agencies to help them best understand aspects of our industry.

Please see below for upcoming sessions.

The Affiliate marketing masterclass

Next Date TBC
£65
 

Without influencer marketing proving to be an unstable revenue or commercial stream, it’s unsurprising the 25 year old concept of affiliate marketing is making a comeback. However, it can be hard to implement and can feel overwhelming – especially to those new to performance marketing. In our 1.5-2 hour presentation we aim to inform and introduce attendees to all things affiliates, demystifying terminology and offering a candid view on what is (and isn’t) achievable through an affiliate program. Here is an overview of subjects covered:

- The History of Affiliate Marketing
- How Affiliate Marketing Works
- Affiliates in the Influencer Marketing Sector
- Language and Terminology
- Primary and Secondary Networks, and their Differences
- SWOT Analysis on Key Providers
- Implementation and Integration
- Insights and Success Metrics

Tickets available now.

 

THE TikTok Masterclass

THURSDAY 26th MAY 2022
£65

A 2—2.5 hour session with the One Roof Social team, who discuss all the major elements of the micro-video social networking platform. Hailed to be the greatest force in social media, involving TikTok in both your influencer marketing and social media stratagies has never been more important. We answer the important questions through our presentation, and offer a chance for questions from all attendees at the end. Here is an overview of subjects covered:

- The App and the Algorithm
- Best Practices for Brands
- Measuring Success
- The Sales Funnel
- Paid vs Organic Content
- Insights and Success Metrics

Tickets available now. Secure your place here.

 
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